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Within the grounds of Sado Japan Coast Guard Station, a Japanese black pine tree with beautifully shaped branches stands nineteen metres tall, and has a girth of six metres. It used to be a navigational aid for maritime pilots at sea, and is mentioned in the folk song, "Ryotsu Jinku". Murasame no Matsu used to be called "Otabisho no Matsu" (a pine tree at the midway resting point of a god during a procession), or "Gobansho no Matsu" (a pine tree at a port observation post). Koyo Ozaki, a novelist who visited Sado in the Meiji times (1868-1912), thought the tree getting splashed by waves resembled the wetness of getting caught in a shower of rain (called "murasame" in Japanese). The tree's name is derived from this episode. Murasame no Matsu is a Niigata Prefecture Natural Monument.

Sea Town Shopping Street is attached to Sado Kisen's Ryotsu Ferry Terminal. Souvenir shops, including Sado Kisen Shoji (0259-27-5673), Ebisu Shoji (0259-27-5007), and Nakamise Kanko (0259-23-3335), are lined up on either side of the street. They offer an extensive variety of Sado souvenirs, such as local sake, seafood, famous confectioneries, crafts, and so on. Yellowtail Curry is served only at Sea Town Shopping Street and enjoys great popularity.

Just steps from Ryotsu Port, this café features an attached guesthouse and is a great spot for lunch. The signature item are hot, handcrafted Pirozhki. The crispy pastry is filled with savory ingredients and pairs perfectly with coffee, making it an ideal light lunch or travel snack. Enjoy proudly-served, charmingly exotic flavors while waiting for your ferry or between sightseeing stops in this bright, Wi-Fi-equipped space.

The restaurant has been located near Ryotsu Port for about 50 years, and was renovated in 2022 in a modern Japanese-style space with a relaxed atmosphere, where you can taste fresh local fish from Sado Island that the owner has connoisseurs at the market. The "Tuna Sankan Set" is Uoshu's top recommendation, offering chutoro (medium fatty tuna), otoro (large fatty tuna), and akami (red tuna) all at once from Yamayako, a specialized middle wholesaler in Toyosu that purchases seasonal tuna from all over the country! Enjoy the consistent taste that is carefully prepared.

Located on the first floor of the Sado Kisen Ryotsu Port Terminal, this café offers coffee brewed from strictly selected beans and light meals prepared with local ingredients. MaSanicoffee is here for you at both the beginning and end of your trip to Sado Island. Natives are always welcome, too, of course!

Hotaru is a Japanese-style pub with a home-like atmosphere. Nibbles such as deep-fried natto (fermented soy beans) and squid balls are well regarded for its deliciousness. Among them, the grilled pork skewers, which are freshly prepared once an order is made, is especially scrumptious. They are grilled with sweet miso (bean paste) sauce, which compliments the pork perfectly. Hotaru is also famous for its flavourful Chinese ramen noodles. The ever-popular "chilled Chinese ramen noodles" has a light taste and is also highly recommended.